Experts predict that by 2027 the value of the online gambling market in Australia will reach $6.6 billion. According to previous reporting data, in 2021, this area was estimated at 4 billion US dollars. Online gambling includes electronic gambling.
In particular, we are talking about bets in bookmakers and other gambling establishments. Experts attribute such a rapid development of online gambling to this game format’s advantages. In particular, we are talking about access to free games, bonuses, a loyalty program, global access, an extensive list of supported payment methods, etc.
Recently, in Australia, against the backdrop of the spread of traditional gambling on the Internet (online roulette in Australia, blackjack, poker, etc.), new forms of online games have also begun to gain popularity. We are talking about stretch tickets, lottery terminals, keno, etc.
Now, online gambling platforms attract players in different age categories. Not only young people who appreciate flexibility and accessibility play here, but also older users who do not want to go to physical casinos.
The COVID-19 pandemic had a particular impact on Australia’s online gambling market development. The widespread closure of land-based casinos has led players to look for alternatives. Online casinos gave them the same gambling sensations but with complete safety for health.
Australian Online Gambling Market Trends
The growth of the online gambling market in Australia is very much related to the growing dependence of the local population on smartphones. Modern casino operators take this factor into account and adapt gambling for mobile devices in every possible way.
Most often, these are adapted versions of the leading site – players can launch their favorite slots and other games directly through their smartphone browser. The second format is a separate mobile application. It can be downloaded and installed for free.
The growing online gambling market in Australia is directly related to the penetration of the Internet into all spheres of human life. Now players can play on local sites and launch any international online casinos.
It is worth mentioning that modern technologies give players a completely different gaming experience. We are talking about three-dimensional animation, using bitcoin and other cryptocurrencies for payment, virtual and augmented reality, etc.
Features of the Australian online gambling market
Currently, the gambling market in Australia has the following characteristics:
- According to the type of gambling available, the market can be divided into several categories: sports betting (football, horse racing, eSports disciplines, etc.), casino betting (blackjack, live dealer casinos, baccarat, poker, etc.), and others.
- Depending on access, the market is divided into desktop and mobile.
- The market is divided by access region into the Australian Capital Territory and New South Wales, Victoria and Tasmania, Queensland, the Northern Territory, South Australia, and Western Australia.
Reasons for the popularity of online casinos in Australia
Online casinos have a whole list of advantages that make them so popular among gamblers in Australia:
- Ease, accessibility and convenience – You get the opportunity to play at any time. At the same time, all types of gambling are presented on the site.
- Large selection of deposit methods – In land-based casinos, you can only buy chips with cash. You can replenish your account in an online casino from a bank card, cryptocurrency, and electronic wallet, using vouchers and prepaid cards, etc.
- Cost reduction – Playing in an online casino eliminates additional costs. You do not need to spend money on travel, food at local restaurants, hotel rooms, etc.
- Attractive bonuses and promotions – In the casino, extras are available for both new customers and active players. These can be deposit bonuses, free spins, cashback, a VIP program with additional prizes, and more.
- The high degree of security – Modern gaming sites provide maximum protection for their customers. To do this, they use encryption certificates and other tools that exclude access to your data by unauthorized persons.
- Quality customer service – You can access gambling sites at any time of the day; the support service here also works around the clock. Quality service is a critical aspect that attracts players to online casinos.
- Good source of money – Professional gamblers use various tactics and strategies to win at gambling. With the right approach to the process, an online casino can become a good source of additional income.
Subscribe to our daily newsletter!
No spam, no lies, only insights. You can unsubscribe at any time.
To make your immersion in gambling entertainment in Australia successful, we advise you to play only on trusted sites. The most important selection criterion is the availability of a license. The Supervisory Authorities of Australia or other jurisdictions may issue it.
The license ensures that the casino complies with all terms of customer service and does not delay payments.
